We started life in 2002 as a b2b telesales and lead generation business working successfully with organisations throughout the UK and Europe, from one-man-bands to large corporations.

However, we regularly found it difficult to obtain b2b data to fit specific needs of our clients both in terms of supply, quality and budget. We therefore formed key relationships with a number of UK list owners and started to supply our own customers directly.

This proved very popular and we found ourselves focusing increasingly on b2b data supply.

During that time we also developed our own telesales focused CRM software and data reporting tools, which contributed to our telesales business winning several awards. Our telesales operation was then acquired by one of our largest clients.

Meantime we continued to supply data to a growing client base and so Joined Up Marketing was formed.

Our first-hand knowledge of telesales, lead generation and sales-focused business development, along with the fact that we have worked on hundreds of successful sales development projects (large and small) gives us excellent insight into what is required from a data supplier, our business model and unique selling points are based on those principles.

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